#TheReal5150 – A social media awareness campaign



Change.org:  51 Fifty Energy Drink: Stop Promoting Mental Illness Stigma

Buycott.com: Boycott: 51Fifty Energy Drink Promotes Mental Illness Stigma#TheReal5150 - A social media awareness campaign

#TheReal5150 – A social media awareness campaign

Please join me this May in sharing your stories of The Real 5150 (#TheReal5150). This project’s goal is to highlight the real faces and voices of humans who experience a brain disorder, also known as mental illness, and have had to rely on answering questions from police officers as the first-line of help, or worse, were too deep in crisis and needed to be restrained, secured and transported to the hospital or jail.

Who is this campaign for?

  • This is for the human who’s been labeled a 5150, officially or in slang, and must experience the stigma while they battle a life-threatening physical brain disorder commonly known as mental illness.
  • This is for the desperate parent of a child that has had a mental break and dialed the digits to report an emergency not knowing if their child will receive mental health help or handcuffs, but having to do something just the same.
  • This is for the folks in uniform who arrive on the scene, and often without appropriate training or support, have to make the call if the person qualifies as a 5150.
  • This is for the social workers, therapist, psychiatrists, EMTs, caregivers, loved ones and community members who can see the tragedy, but have to operate in the current system to provide help.
  • This campaign is for the mother who had to place a restraining order on her son because even after the call was made, appropriate treatment and help were unavailable.
  • This is for the judge who must decide whether or not to grant the request of a desperate heart.
  • This is for all of those who went through this process like a revolving door, finding more confusion than help – or perhaps — were lucky and found treatment that changed their life.
  • This is for advocate who wants to help break the stigma of mental illness, highlight the tragedy of our mental health care system, and humanize our plight.
  • This is for you to participate in your community, be a part of the solution and create a better way.

Who can participate?

Human. Folks with a mental illness who have experienced first-hand the front-line of help is a badge and gun at the door loaded with standard-form questions. This is for the person that’s labeled as a 5150 by family, friends and those who would rather judge than understand the real and true battle of mental illness.

Loved One. Loved ones of a person with mental illness who have had to reach out for help, worried themselves sick on the best course of action and have been desperate to find appropriate treatment and help.

You. Be an advocate. Together we can make a difference. Together we can break the stigma of mental illness, highlight the tragedy of the mental health care system, and create a better way.

How can you help?

Use the hashtag: #TheReal5150

We are in this together. Together we can find a better way. First, let’s break the stigma and highlight what is means to be The Real 5150. Use the hashtag #TheReal5150 in your tweets, Facebook posts, news shares, blog tags, Tumblr posts and anywhere it will help make a positive difference.

Share your story: This is a social media grassroots effort that relies solely on the voice each individual joining the voices of other individuals. Right now you might feel alone. You are not. Let others know the same.

If you are able to take a visible stand against mental illness stigma, share your story with the hashtag, #TheReal5150. This could be on a blog, tweet, Facebook post, YouTube video or any other social media space.

Because the stigma of mental illness is real and can affect your daily life, your job, and harm your relationships, it’s OK to post anonymously. You are not less than for doing so. Be safe. It’s your story that needs to be heard to help generate the change. You can do that anonymously in an email to writefirstdaily@gmail.com.

Spread the Word: See a photo, a story, a tweet, blog post or other type of link that supports the breaking the stigma of mental illness and humanizes the code 5150? Share it with the hashtag #TheReal5150.

Get creative: Stories are told in art form as well as word. If you have a photo, painting, drawing, poem, prose or any other creative outlet that helps break the stigma of mental illness, or highlights the plight, share it with the hashtag  #TheReal5150 or tag TheReal5150.

Share what’s out there: Hashtag a video, news story, photo or anything that you think will help break the stigma and humanize what it means to have the label 5150.

#YouAreNotAlone #WeAreWorthy #TheReal5150

See you on May 1. Together we can break the stigma and help create a better way.




9 Comments Add yours

    1. bleuchip says:

      Thank you for making me aware of this campaign. I would like to repost on cbdpush with your permission. I would not be concerned about references being offensive. There is just too much garbage out there– do not weigh yourself time and energy wise pursuing what I consider trivialities. I play baseball and there is a bat that is offensive in the same way the drink is. I just do not use the bat– problem solved.

      I’d like to collaborate with you on your campaign. I’ll start- how can we better pass the message of breaking stigma without the risk of increasing stigma? People make all sorts of negative judgements about family, friends, coworkers, schoolmates, and the on and on. When I write, these people do not know who I am, in all likelihood they do not give a darn about mental illness, it’s too difficult an ideal to grasp. No one wants to put in the necessary work. I feel the only people I can reach are those who are struggling, either directly or indirectly. I leave the stigma fighting to the likes of Glenn Close, Elyn Saks, Robin Williams, Ron Howard, Michael Sam, Jason Collins; let’s not forget universities, teachers, professors, Veteran Affairs, 12 step meetings, etc. I like your idea though, it shows you are moving forward.


      Liked by 1 person

      1. Hi Gene,

        Yes, please feel free to re-post and use anything that you think will help fight stigma from this blog. My goal is to help fight and break the stigma of brain illnesses. Negative judgments are difficult and I have suffered them in silence before. Not these days though. Some of us can stand up and be open, and noisy, about the stigma to raise awareness that it does exist. So many of us can’t be open because the stigma is so strong it will affect them (as you know).

        I’ve been overwhelmed (in a great way) with responses to this campaign. Many have been in person or via email from folks who are in silence, and are so glad others are taking a stand. One of the first pieces I published in this campaign is by a student who was quiet about his diagnosis and suffered stigma greatly at his school. Since the publication of this he’s decided to step forward and train to speak about his experience to help others cross the bridge from shame into advocacy — and along the way a few typical minds will be opened too I’m sure.

        You’re right. This is not an easy thing to do and have others show care for something that doesn’t (they think) affect them. While we might not be as many as 5-to-1, baby, we are 1-in-4 … and for serious disorders, those like me, we’re 1 in 17. There’s too many of us held back by stigma, poor services and support and lack even access to proper diagnosis and treatment due to stigma and the history of the mental health care system.

        Thank you so much for posting here. Many great thoughts this morning. Take care!


        Liked by 1 person

      2. bleuchip says:

        Thank you Eve,
        I wholeheartedly appreciate your stance on stigma and discrimination. You are brave enough to confront these issues, maybe I just have less courage. It is a bit of a cop out to say people in the public eye should dictate how society views the mentally ill. It is ultimately up to us– but who is to unify us? Who really wants to devote their time, job, or career to do the hard labor to end stigma? The only way I can help is by striving towards goals which can enable me to be of more assistance. Should I ever be in a better position to speak out against stigma, I will. Being a job-hopper, in and out of hospitals, getting into altercations– this was my life. I work a job I enjoy, am seeking a second job with greater responsibility, and still have the goal of going back to further my education. When I do achieve my goals, I will stand alongside you, arm-in-arm, to fight for our lives.

        Take care, and thank you for speaking out for those without a voice.



  1. bleuchip says:

    Reblogged this on and commented:
    Fighting stigma takes everything you got- go get ’em.

    Liked by 1 person

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